Y12 Media exam: Paper 1 Learner response
Y12 Media exam: Paper 1 Learner response
The Year 12 exams are a great opportunity to take on questions similar to what you'll be facing in full next year.
It's important to remember that we are not expecting you to reach your target grade in these exams. If you do, that's brilliant - but it probably means you need a higher target grade! These exams will contribute to your UCAS university predicted grade and give us a good idea of your progress at the halfway point in the course but as ever the most important aspect is that you learn from this experience and get better as a result.
Y12 exam - Media Paper 1: Learner response
Create a new blogpost on your Media Exam blog called 'Media Paper 1 learner response' and work through the following tasks:
1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to).
www superb Q1 and lots of good points throughout.
It's important to remember that we are not expecting you to reach your target grade in these exams. If you do, that's brilliant - but it probably means you need a higher target grade! These exams will contribute to your UCAS university predicted grade and give us a good idea of your progress at the halfway point in the course but as ever the most important aspect is that you learn from this experience and get better as a result.
Y12 exam - Media Paper 1: Learner response
Create a new blogpost on your Media Exam blog called 'Media Paper 1 learner response' and work through the following tasks:
1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to).
www superb Q1 and lots of good points throughout.
ebi - maximising the 9 mark - evidence from csp to push into to[p level.
2) Read the mark scheme for this exam carefully, paying particular attention to the 'indicative content' for each question. This is some of the best analysis you can do as it gives you an idea of what the exam board is expecting. For your LR blogpost, identify ONE point you could have added for the first three questions in Section A:
Q1 (unseen text) additional point/theory: Schatz: genres of order
Q2 (unseen text and CSP) additional point/theory/CSP reference: • the advertisement’s intertextual use of the visual codes and iconography associated with genres of order, eg spy thriller, action and sub-genres
Q3 (music video) additional point/theory/CSP reference:
3) Now focus on Section B. Section B began with two questions testing your knowledge of industry terminology. Make sure you know the answers to these (get the answers from the mark scheme if you have to):
Benefits of horizontal integration: increased market share, reduced competition, and economies of scale. This strategy can also lead to expanded product lines, access to new markets, and increased pricing power.
2) Read the mark scheme for this exam carefully, paying particular attention to the 'indicative content' for each question. This is some of the best analysis you can do as it gives you an idea of what the exam board is expecting. For your LR blogpost, identify ONE point you could have added for the first three questions in Section A:
Q1 (unseen text) additional point/theory: Schatz: genres of order
Q2 (unseen text and CSP) additional point/theory/CSP reference: • the advertisement’s intertextual use of the visual codes and iconography associated with genres of order, eg spy thriller, action and sub-genres
Q3 (music video) additional point/theory/CSP reference:
• this is an explicitly political text dealing with social and cultural issues affecting the youth of ‘Thatcher's Britain’
3) Now focus on Section B. Section B began with two questions testing your knowledge of industry terminology. Make sure you know the answers to these (get the answers from the mark scheme if you have to):
Benefits of horizontal integration: increased market share, reduced competition, and economies of scale. This strategy can also lead to expanded product lines, access to new markets, and increased pricing power.
Vertical integration: Vertical integration is a form of conglomerate ownership where the parent company owns subsidiaries in the same chain of production. This can reduce costs, increase profits and importantly ensures that creative control over media products is retained by the conglomerate.
4) The Section B CSP focus was on Blinded By The Light. Look at the mark scheme and write a definition of traditional marketing with examples.
5) Finally, identify three things you plan to revise before your next Media assessment or mock exam (e.g. terminology, particular theories or CSPs etc.)
4) The Section B CSP focus was on Blinded By The Light. Look at the mark scheme and write a definition of traditional marketing with examples.
• theatrical trailers of varying lengths were also released with a PG certificate to make them widely available to a range of potential audiences globally
• the UK theatrical film trailer took up costly advertising slots in cinemas and on terrestrial TV, and focussed heavily on the nostalgic elements of the film (80s soundtrack and mise en scène styling) to grab the audience’s attention
5) Finally, identify three things you plan to revise before your next Media assessment or mock exam (e.g. terminology, particular theories or CSPs etc.)
ghost town
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